John Locke Bought Reviews…So What!

Recently I have read some articles bashing mega self-published author John Locke for buying reviews from Todd Jason Rutherford on his now defunct website GettingBookReviews.com.  The thing that struck me about these articles is that John Locke instructed Rutherford that if the reviewers didn’t like his book they should feel free to say so in their reviews.  So what is all the hype about?  If John Locke had instructed the reviews all be sterling 5 star dribble to his greatness I could understand why people in the industry have said he is a fraud. What do you think?  Is there a difference in offering free books for reviews?  What about the Kirkus review?  That costs money does it make it any less valid to you?

 I have to wonder at this point what is considered a valid review. A lot of people bashed John Locke for paying people to buy his book. As a new author and publisher I have offered free books in exchange for honest reviews, and so far I feel the reviews for Vampires Romance to Rippers an Anthology of Tasty Stories offered up on Amazon are valid.  I have offered a few people the book as a gift in exchange for reviews. Is that dishonest?

His success is still going strong, do you think the 300 reviews John Locke paid for in 2010 is what catapulted him onto several best seller lists or do you think his talent and marketing skills are the true reflection of his success?  Has the revelation that he paid for reviews changed your view of him?  I must admit I have wondered will people truly give  an honest review if you give them a free book. What do you think?

How to Become Cyber Stalked by Terri Reid in Ten Easy Steps

How to Become Cyber Stalked by Terri Reid in Ten Easy Steps

It really is quite simple. Let me break it down:
1) Become intimate with Mary O’Reilly
2) Decide to write about Terri and her wonderful books
3) Conceive of the notion that you can put together an anthology with a bunch of great authors
4) Ponder asking Terri to participate
5) Have a panic attack while writing Terri an email asking her to participate
6) Jump for joy when she agrees to participate, bump your head and make a mental note not to jump quite so high next time
7) Read her short More than Friends and know you are super blessed by her submission
8) Decide to offer ARC’s in exchange for honest reviews
9) Mention to Terri Reid that her loyal follows may have ARC’s of Vampires Romance to Rippers an Anthology of Tasty Stories in exchange for honest reviews
10) Do nothing, soon Terri will send you a gazillion emails, thus technically cyber stalking you, making you feel honored and blessed that she agreed to participate in this little project with each new email you receive

Free copies: Vampires Romance to Rippers an Anthology of Tasty Stories

Free copies!

So, here is the exciting news. I am offering twenty ARC’s of Vampires Romance to Rippers an Anthology of Tasty Stories in exchange for honest reviews. If you request an advanced reader copy we fully expect in exchange an online review at a retailer AND an online reviewing site. Request must be sent to my email to: Scarlette@ScarletteDNoire.com